Showing posts with label #HBSpotlight. Show all posts
Showing posts with label #HBSpotlight. Show all posts

Monday, October 13, 2014

Anne Carter - Book Marketing Using Paid Advertising

Top Shelf Author Advice is a collection of comments made by a group of outstanding authors during Author Interviews and Studies presented by HBSystems Publications. Today's advice comes from:


Anne Carter


Author Genre: Romance, Mystery & Thrillers, Young Adult

Website: Beacon Street
Twitter: @PamRipling
Goodreads: Check Out Goodreads
Pinterest: Check Out Pinterest
Facebook: Check Out Facebook
E-Mail: annecarter@beaconstreetbooks.com
Spotlight Author Interview - Anne Carter



Question
Is there a value in marketing your books using paid advertising?


Answer
“I do believe that print advertising is no longer very effective in the book marketing world. I once paid quite a tidy sum to advertise in Romantic … Magazine and saw virtually no return.”



Source Post
Book Marketing Using Paid Advertising - A Study

Self-published Author Anne Carter @PamRipling (aka Pam Ripling) is an award-winning writer of romantic mysteries, lighthouse fiction and a variety of other works! She is the founder of Murder, We Wrote.



Author Recommended by: James Moushon, a Mystery Writer and writing industry blogger and HBSystems Publications, a Publisher of ebooks and the sponsor of the following blogs:
HBS Author's Spotlight
Top Shelf Author Advice
eBook Author’s Corner
HBS Mystery Reader’s Circle

Disclaimer
This blog is for information only. It is not an endorsement of the comments or advice discussed in the post. This blog features author’s information gained from the author or the Internet and is by invitation only.

Permission from the author is required via email to publish this information. It is not a group, subscription or forum. HBSystems Publications Copyright 2014

Wednesday, September 24, 2014

Laurel A. Rockefeller - Importance of Twitter and Social Media Relationships

Top Shelf Author Advice is a collection of comments made by a group of outstanding authors during Author Interviews and Studies presented by HBSystems Publications. Today's advice comes from:


Laurel A. Rockefeller


Author Genre: Science Fiction, Fantasy, Mystery

Author Page: USA Amazon Author Page
Author Page: Barnes and Noble Author Page
Twitter: @laurelworlds
Goodreads: Check Out Goodreads
Pinterest: Check Out Pinterest
Facebook: Check Out Facebook
E-Mail: peersofbeinan@gmail.com
Google+: Check Out Google+
Spotlight Author Interview - Laurel A. Rockefeller



Question
How important has Twitter (8500+) and your social media relationships been to your success?


Answer
Excellent question. Like most authors, I use a combination of social media platforms. Across 2013, I focused on GoodReads. But after giving away about 100 copies of my books and receiving only a handful of reviews in return, I found that GoodReads was not the best fit for me -- though certainly my books are there -- usually with outdated covers.

In 2014 I discovered that Twitter gives me the best possible chance to talk to readers and network with other professionals. I know a lot of people prefer facebook for that, but I love how twitter gives me instant engagement without getting bogged down and buried like these other methods you mention. That is especially important to me because I am sight-impaired and find many of these other platforms difficult to use. When I read, it is usually audio books, not print, if that gives you any idea there.

As for how I built my twitter following, I would say a good 30% of my followers have come through follow for follow programs such as Gunner Angel Lawrence runs on facebook from time to time. If you are unfamiliar with those, it basically involves networking events where people share their twitter ids and everyone follows everyone else attending the event.

Once my following reached about three thousand followers, I found that twitter organically brought the rest to me. Whenever I can, I will do follow for follow -- unless the other person posts certain objectionable content (graphic sex, graphic violence, profanity, religious material). So follow me at @laurelworlds and there is a good chance you will get a follow back!



Source Post
Laurel A. Rockefeller - An Author Interview in the HBS Author's Spotlight



Author Recommended by: James Moushon, a Mystery Writer and writing industry blogger and HBSystems Publications, a Publisher of ebooks and the sponsor of the following blogs:
HBS Author's Spotlight
Top Shelf Author Advice
eBook Author’s Corner
HBS Mystery Reader’s Circle

Disclaimer
This blog is for information only. It is not an endorsement of the comments or advice discussed in the post. This blog features author’s information gained from the author or the Internet and is by invitation only.

Permission from the author is required via email to publish this information. It is not a group, subscription or forum. HBSystems Publications Copyright 2014

Monday, September 22, 2014

Marla Madison- Building a Good Following in Social Media

Top Shelf Author Advice is a collection of comments made by a group of outstanding authors during Author Interviews and Studies presented by HBSystems Publications. Today's advice comes from:


Marla Madison


Author Genre: Suspense, Mystery & Thrillers

Author's Blog: Marla Madison
Twitter: @MarlaAMadison
Goodreads: Check Out Goodreads
Pinterest: Check Out Pinterest
Facebook: Check Out Facebook
E-Mail: mam887@gmail.com
Google+: Check Out Google+
Spotlight Author Interview - Marla Madison



Question
How did you build your good following in social media?


Answer
My social platform was driving me wild until I read an eBook called, Blog and Tweet – How to Make a Splash Online. Now, I know it’s possible to find a book that will support any point of view on any topic, but this book spoke to me. I was frustrated by trying to do everything. I enjoy using twitter because it’s manageable and I like blogging because it allows me to speak to my audience. So this book’s advice relieved me from a lot of needless pressure. I’ve signed up and have a presence in other forums, but Twitter and my blog are my main efforts. As far as how I built them? With time, experimentation, and patience.



Source Post
Marla Madison - An Author Interview in the HBS Author's Spotlight



Author Recommended by: James Moushon, a Mystery Writer and writing industry blogger and HBSystems Publications, a Publisher of ebooks and the sponsor of the following blogs:
HBS Author's Spotlight
Top Shelf Author Advice
eBook Author’s Corner
HBS Mystery Reader’s Circle

Disclaimer
This blog is for information only. It is not an endorsement of the comments or advice discussed in the post. This blog features author’s information gained from the author or the Internet and is by invitation only.

Permission from the author is required via email to publish this information. It is not a group, subscription or forum.
HBSystems Publications Copyright 2014

Thursday, August 28, 2014

Chrissy Anderson - Getting Book Reviews

Top Shelf Author Advice is a collection of comments made by a group of outstanding authors during Author Interviews and Studies presented by HBSystems Publications. Today's advice comes from:


Chrissy Anderson


Author Genre: Chick Lit, Romance, Humor And Comedy

Author's Blog: Chrissy Anderson
Twitter: @AskChrissy
Goodreads: Check Out Goodreads
Pinterest: Check Out Pinterest
Facebook: Check Out Facebook
E-Mail: Chrissy@askchrissy.net
Spotlight Author Interview - Chrissy Anderson



Question
What is your method in Getting Book Reviews?


Answer
My method for getting reviews is simple- Every time a new person *LIKES* my facebook page, I post a message directly to them on my page thanking them for *LIKING* me and I ask for them to leave a review on Amazon (I provide the link making it as easy as possible for them) and tell them I’ll look for the review the next day. The acknowledgment and the call-to-action usually results in a speedy AND good review. Also, because of the true life love triangle storyline of The List Trilogy, I get a lot of personal emails from women asking me for advice. I’m quick to reply and I always ask if they’ve left a review on amazon. I constantly reiterating that I rely on reviews for sales and that I’m grateful for the time and effort it takes to leave one.



Source Post
Getting Book Reviews: The Methods Award-Winning Authors Use – A Study

Chrissy Anderson @AskChrissy writes Chick Lit, Romance, Humor And Comedy novels.



Author Recommended by: James Moushon, a Mystery Writer and writing industry blogger and HBSystems Publications, a Publisher of ebooks and the sponsor of the following blogs:
HBS Author's Spotlight
eBook Author’s Corner
HBS Mystery Reader’s Circle

Disclaimer
This blog is for information only. It is not an endorsement of the comments or advice discussed in the post. This blog features author’s information gained from the author or the Internet and is by invitation only.
Permission from the author is required via email to publish this information. It is not a group, subscription or forum.
HBSystems Publications Copyright 2014

Monday, August 18, 2014

M.R. Mathias - Methods Used to Get Book Reviews

Top Shelf Author Advice is a collection of comments made by a group of outstanding authors during Author Interviews and Studies presented by HBSystems Publications. Today's advice comes from:


M.R. Mathias


Author Genre: Fantasy - Magic & Wizards

Author's Blog: M. R. Mathias Connection Hub
Website: M.R. Mathias Fantasy Author
Twitter: @DahgMahn
Goodreads: Check Out Goodreads
Facebook: Check Out Facebook
E-Mail: mrmathiasjr@aol.com
Spotlight Author Interview - M.R. Mathias



Question
What methods do you use to get your book reviews?


Answer
When I first got into self-publishing, I went through Goodreads reviewers looking by similar genre books, for reviewers that had over a thousand followers. I asked several of them if they would review The Sword and the Dragon, and The Royal Dragoneers. Many said yes, as many said no, and even more didn't respond. But by having reviewers with over 1,000 followers being my goal, those reviews I did get, had reach.

I am also a member of the Independent Author Network, Author's Den, and I have grown sizable twitter followings of writers and readers and movie fans. For a long time there was an author's review exchange at a few nook and kindle boards, and they shut it down because we all were a bit overly critical of each other, but it helped.

Just like I say in my publishing help book, The First Ten Steps, If you are your own publisher then it is ALL up to you. It is a full time job I do besides maintaining four fantasy series, and the projects I am working on now.



The First Ten Steps - To Take AFTER You Publish Your New eBook


Order the Book From: Amazon
Buy from Barnes and Noble
Buy from KOBO


Source Post
Getting Book Reviews: The Methods Award-Winning Authors Use – A Study

Author M.R. Mathias @DahgMahn is an award-winning self-published Fantasy Writer. He is noted for his epic fantasy novels and his prolific social network marketing activity.



Author Recommended by: James Moushon, a Mystery Writer and writing industry blogger and HBSystems Publications, a Publisher of ebooks and the sponsor of the following blogs:
HBS Author's Spotlight
eBook Author’s Corner
HBS Mystery Reader’s Circle

Disclaimer
This blog is for information only. It is not an endorsement of the comments or advice discussed in the post. This blog features author’s information gained from the author or the Internet and is by invitation only.
Permission from the author is required via email to publish this information. It is not a group, subscription or forum.
HBSystems Publications Copyright 2014